Website and marketplaces department one of the departments in your AI company
One Mirakl connector for Leroy Merlin, Conforama, BUT, home24 and any other marketplace on Mirakl: your offers come into the Elbuz catalog, prices and stock go back on schedule, orders are accepted automatically and shipping goes out with the tracking number.
Every marketplace on Mirakl gives its sellers the same Seller API. Elbuz already speaks it, so offers, prices, stock and orders move without manual uploads or your own code.
Elbuz reads the list of your offers on the marketplace and turns each one into a product card: title, brand, your SKU, EAN, price, the original price of a discount, stock, active status and category. Product data is then kept once in the product catalog (PIM) for every channel.
The export template sends prices and stock of linked offers as one offer file per run. Mirakl processes the file in a few minutes; Elbuz picks up the result, and rejected lines appear in the log with the marketplace's own reason. The price comes from the field or formula you choose, so it can include a markup for the commission — see markup rules.
A product that has no offer yet gets one on the marketplace's existing product page, matched by EAN. You set the offer condition and the shipping lead time once in the marketplace's import template. Product data for such offers is already on the marketplace, so there is nothing to fill in.
New Mirakl orders come into the same list as your website orders. An order waiting for your acceptance is accepted on the marketplace during the same run, so it is not cancelled for lack of an answer. If the marketplace hides the buyer's address until acceptance, the next run fills it in. See order management.
When a manager sets the status you mapped to Mirakl's SHIPPED, Elbuz sends the tracking number and the carrier, then confirms shipment. Until shipment is confirmed, the marketplace does not count the order as shipped, so this step is part of the connector.
The status mapped to CANCELED cancels the order on the marketplace. Each Mirakl marketplace is a pair of templates, import and export, with its own address and key, so Leroy Merlin, Conforama and home24 run side by side from one catalog with their own prices and schedules.
Mirakl is the platform behind many retailer marketplaces. The API methods are the same everywhere; only the back-office address and your shop key differ.
| Marketplace | Country | Seller back-office address |
|---|---|---|
| Leroy Merlin | France | adeo-marketplace.mirakl.net |
| Conforama | France | conforama-prod.mirakl.net |
| BUT | France | but-prod.mirakl.net |
| Maisons du Monde | France | maisonsdumonde-prod.mirakl.net |
| Vente-unique | France | venteunique-prod.mirakl.net |
| home24 | Germany | home24.mirakl.net |
| ePrice | Italy | marketplace.eprice.it |
| Any other Mirakl marketplace | any | the address of your seller back office, copied from the browser |
The listed addresses are offered in the template as a pick list; any other marketplace on Mirakl connects by the address you see in the browser when you sign in to its seller back office. Elbuz cuts the path after the domain itself.
No separate product database per marketplace: every Mirakl channel takes products from the catalog you already keep.
Stock comes from your supplier price lists and warehouses. The same catalog also feeds your website, other marketplaces and product feeds.
The same windows run every marketplace: one export template per channel and one order list for all of them.
Two things from the seller back office — its address and your API key. The rest is a template in Elbuz.
No coding and no Mirakl Connect account are needed: Elbuz works with the marketplace directly by your shop key. Support moves your data from another program or website free of charge. All marketplaces — marketplace integrations.
What has to be ready on the marketplace side.
Rules are set by each marketplace operator and change over time. Methods checked against the Mirakl Seller API documentation on 1 November 2026.
It is a link between your own system and a marketplace that runs on Mirakl, through the Mirakl Seller API. In Elbuz it is an import template of the Mirakl type for offers and orders, and an export template of the same type for prices, stock and shipping.
Many retailer marketplaces in Europe, among them Leroy Merlin, Conforama, BUT, Maisons du Monde and Vente-unique in France, home24 in Germany and ePrice in Italy. Elbuz connects any of them, including those not in its pick list, by the seller back-office address.
No. Elbuz works with each marketplace directly by the back-office address and your shop API key. A separate Mirakl Connect account or app approval is not needed.
In the seller back office of the marketplace: your name → My user settings → API Key. A new key revokes the previous one, so update it in Elbuz whenever you generate a new key.
Elbuz creates offers on products that already exist in the marketplace catalog, matched by EAN. A product the marketplace does not have yet is added through the operator's own product process; until then the offer line comes back rejected, and the log shows the reason.
Yes. Each marketplace is its own pair of templates, import and export, with its own address, key, price rule and schedule, and all their orders land in one order list.
On every run of the export template. Mirakl processes the offer file in a few minutes; if it is not finished during the run, Elbuz collects the result on the next one. Schedule the export as often as your stock changes.
There is no separate fee for it: the integration is part of the single Elbuz plan, priced by the number of products and users. The marketplace commission is paid to the marketplace.
14 days free
The website and marketplaces department joins your AI company along with every other department. €50 on your balance after sign-up and 14 days to test the integration on your own products.
