Bol.com integration for the Netherlands and Belgium
Bol.com integration connects your bol seller account to one Elbuz catalog: offers by EAN, prices calculated with the bol commission in mind, stock that follows your warehouse and bol orders in your order list.
Six jobs that otherwise happen by hand in the Bol seller account.
Listings from your catalog
Offers are built from your catalog cards: EAN, title, price, stock and delivery promise — the data bol uses to attach your offer to the right product page. Product data is kept once in the product catalog (PIM) and goes to every channel.
Categories and attributes
Your categories are mapped once to the Bol category tree, and attributes to its required fields. A product that misses a required field is shown before export, not after a rejection. bol matches offers by EAN, so products need a valid barcode; cards without one stay in the catalog until it is filled in.
Prices by rules
Each export template takes its own price or calculates it by formula — for example your base price plus a markup that covers the Bol commission. The catalog and your website keep their own prices. Markup rules.
Stock sync
Stock and prices go out on the export schedule, so a product that sold out elsewhere stops selling on bol. Stock comes from your warehouses and supplier price lists.
Orders into your order list
bol orders come into the same list as website orders and reserve stock there. From there they are processed like any other order — see order management.
Statuses, countries and accounts
Marketplace order statuses map to your own Elbuz statuses, and shipping details stay on the order. One seller account serves bol customers in both the Netherlands and Belgium.
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How it works: one catalog, Bol as one more channel
Bol does not need a separate product database: it takes products from the catalog you already keep.
Catalogproducts, prices and stock from suppliers and your warehouse
Bol templateits own selection, price rule and schedule
Synclistings, prices and stock go out on schedule
Orders backinto the same list as your website orders
Elbuz screens: catalog, export templates and orders
The same windows run every marketplace: the product card, the export templates and the order list.
One product card feeds every marketplaceExport templates: one per marketplace and feedMarketplace and website orders in one list
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How to connect Bol to Elbuz
The same path as every Elbuz integration: a template, access to the seller account, a check and a schedule.
Templatecreate an import template for Bol in the data import window
Accessconnect the seller account with the API access Bol gives its sellers
Checkcheck the connection before the first run
Mappingmap categories and attributes to the Bol catalog once
Export & scheduleset up the export template for prices and stock and put both on a schedule
No coding is needed. Support moves your data from another program or website free of charge. All marketplaces — marketplace integrations.
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What Bol requires from sellers
What the marketplace asks for before your first listing goes live.
RegistrationKvK or KBOa business registration number from the Dutch Chamber of Commerce or the Belgian register
VAT & IDcompany checksa VAT number and proof of identity
Bankpayoutsan active bank account in a SEPA country
Requirements are set by Bol and change over time. Checked against the official pages on 30 October 2026: bol — creating a seller account.
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Bol integration FAQ
Can I sell on bol.com without a KvK number?
bol’s sign-up guide asks for a business registration number from the Dutch Chamber of Commerce (KvK) or the Belgian register (KBO), a VAT number, proof of identity and a SEPA bank account.
Does bol charge a monthly fee?
bol says offering products is free and you pay commission when you sell — a fixed amount, a percentage of the price including VAT, or both. Check the current conditions on the bol partner platform.
How do I include the bol commission in my price?
Let the bol export template calculate its own price by formula — your base price plus a markup that covers the commission — while your website keeps its own price. See markup and pricing rules.
Why does bol need an EAN for every product?
bol attaches your offer to its product page by EAN. Products with a valid barcode go out; products without one wait in the catalog.
Can I sell on bol and Amazon from the same stock?
Yes. Stock lives in one Elbuz catalog and goes to every marketplace on its export schedule, so a sale on one channel lowers the quantity on the others.
The website and marketplaces department joins your AI company along with every other department. €50 on your balance after sign-up and 14 days to test the integration on your own products.