Zoom is expanding its platform to allow webinars with up to a million participants. This decision was made after successfully using the service for political campaigns, in particular to raise funds for the election campaign of Kamala Harris.
Large-scale Zoom webinars
New platform features
Zoom Company has taken a significant step forward by announcing a significant expansion of its online events platform. The service is now capable of supporting up to a million simultaneous webinar participants.
Reasons for updating
The decision to increase the participant limit came after political organizations began actively using Zoom to host large-scale fundraising events. This was especially true for Vice President Kamala Harris' re-election campaign, where some online meetings attracted hundreds of thousands of participants.
Tariff plans
Zoom offers customers a variety of options for organizing large events. Users can choose webinars with a maximum number of participants from 10 to 1 million people. These packages are intended for one-time use and include support from Zoom's dedicated Event Services team.
Management comment
Smita Hashim, Zoom's Chief Product Officer, said: "Organizers now have the flexibility and power to deliver truly interactive events on an unprecedented scale, as well as the ability to purchase packages for large, one-off webinars."
Future of Use
Zoom envisions a future in which large-scale virtual events like this become the norm for the corporate, entertainment and public sector sectors. For example, celebrities will be able to use these capabilities to host virtual fan meetings and other large online events.
Cost of services
Organizing such large-scale events requires significant financial investments. Conducting a one-time webinar for a million participants will cost $100,000. For comparison, a webinar for 10,000 people would cost $9,000, which is roughly a dollar per participant.
Background on the changes
The company's policy changes began after Win with Black Women held a Zoom meeting in July with more than 40,000 participants, raising $1.5 million for Harris' campaign. Later, even larger events took place: White Dudes for Harris (190,000 participants) and White Women for Harris (164,000 participants).
Glossary
- Zoom is a popular platform for video conferencing and webinars
- Kamala Harris - current Vice President of the United States
- Event Services - dedicated Zoom support service for organizing large events
- Win with Black Women - a coalition of women leaders of African descent in the United States
- White Dudes for Harris - a support group for Kamala Harris among white men
Links
Answers to questions
What changes have occurred in the Zoom webinar platform?
What motivated Zoom's expansion?
How much does it cost to host a large-scale webinar on Zoom?
What prospects does Zoom see for its new feature?
What political events have been held using Zoom's advanced features?
Hashtags
Save a link to this article
Discussion of the topic – Zoom pushes the boundaries: webinars for a million participants for $100,000
Zoom has introduced a new option for hosting webinars with up to a million people at once. The $100,000 feature is especially sought after by political groups to raise campaign funds.
Latest comments
8 comments
Write a comment
Your email address will not be published. Required fields are checked *
Francesco
Wow, a million participants in the webinar! 🤯 Zoom has really raised the bar. I wonder how they will cope with such a load on the servers?
Emilie
Yes, Francesco, that's impressive! But I'm more interested in how they will moderate such huge events. Can you imagine how many trolls and spammers there can be? 🤔
Hans
I agree with Emilie. Moderation is a challenge. But let's think about the possibilities! Imagine global conferences or concerts online. This could change the entertainment industry. 🎭🎶
Sophia
Hans, you're right! It's also a great educational opportunity. Imagine lectures by famous professors to a million students at the same time. This is a revolution in learning! 📚🎓
Grzegorz
Ha, a million participants... All this is nonsense. People used to communicate normally in person, but now what? They sit and stare at screens. And pay another 100,000 dollars for this? Some kind of nonsense. 😒
Isabella
Grzegorz, I understand your concern. But technology does not replace live communication, but complements it. Think how many people will have access to information and opportunities that were previously unavailable. This is progress! 💡
Oleksandr
Isabella is right. By the way, I was surprised that politicians are so actively using Zoom to raise funds. White Dudes for Harris gathered 190,000 participants - that's a whole stadium! 🏟️ I wonder how this will affect future election campaigns?
Francesco
Oleksandr, good question! I think this could greatly change the way we approach political campaigns. Candidates will now be able to reach many more voters at once. But don’t forget about the price - $100,000 per million participants is still a lot. 💰 I wonder if it will pay off?