A connected world of music and video: Spotify releases music video beta

Spotify has a new feature - premium users can test music videos in the app. This can be tested on iOS and Android devices, according to the blog [^1^]. However, the implementation of this innovation will not be available in all countries. The music videos first launched in 11 countries, including Germany, Italy, the Netherlands and Poland. And unfortunately, there is currently no information about when the new function will be extended to listeners in Ukraine and other countries [^2^]. The company claims that the videos will help artists connect with their fans. Initially, the new feature will work with a limited catalog of music videos, including hits from global stars such as Ed Sheeran, Doja Cat, Ice Spice, as well as local favorites such as Aluna and Asake [^3^]. To try this feature, you need to select "Switch to video" for supported music tracks in the app. You can then view the video clip in full-screen mode by snapping your mobile device into landscape orientation [^4^]. In this beta launch, we will continue to introduce new ideas, building on feedback from users and artists. Stay tuned as we plan to expand our music video catalog and make this feature available to more people and countries [^5^]. **Glossary** - Spotify: A music streaming service that allows users to listen to music and videos. - iOS: operating system for mobile devices developed by Apple. - Android: an operating system for mobile devices developed by Google. - Germany, Italy, Netherlands, Poland: some of the countries where the beta version of music videos is launched. - Ed Sheeran, Doja Cat, Ice Spice: examples of artists whose music videos are available on Spotify. - Aluna, Asake: Local artists whose music videos are also available on Spotify. **Links** 1. [Spotify Community: Music Videos in Beta for Premium Users in Select Market Geographies](https://newsroom.spotify.com/2024-03-13/music-videos-rolling-out- in-beta-to-premium-spotify-users-across-select-markets/)

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2024-03-20

Spotify is rolling out a beta version of music videos. Premium users can enjoy this latest feature on iOS and Android devices.

Vladislav Tsymbal
Vladislav Tsymbal Copywriter Elbuz

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