Adobe is integrating artificial intelligence into the Premiere Pro video editor, which will allow users to generate, modify and manipulate videos using text commands or images, greatly simplifying and optimizing the process of creating video content.
AI Video Editing
New Features in Premiere Pro
Adobe introduces innovative AI tools to its popular video editor Premiere Pro, revolutionizing the process of creating video materials. The planned integration is based on the use of Firefly's own family of generative AI models, as well as the capabilities of third-party providers such as OpenAI, Runway and Pika Labs.
Advanced Video Manipulation Features
Thanks to the implementation of AI technologies, Premiere Pro users will be able to use powerful tools for working with video content. Key features include:
- Expanding short video frames
- Deleting or adding objects on video using text commands
- Generate videos from scratch by entering text prompts or images
Specialized Models for Video Editing
Unlike competitors competing to create universal AI models, Adobe focuses on developing specialized models, each of which will be optimized for a specific niche and video editing tasks.
Commercial Prospects
AI integration in Premiere Pro is seen as a step to strengthen Adobe's position in the video content creation tools market. The move could help the company counter investor concerns about potential threats to its core business from AI tools for image and video creation.
Glossary
- Adobe is a leading software development company known for its creative tools, such as Photoshop and Premiere Pro.
- Premiere Pro is a professional video editor from Adobe, widely used in the field of film production and television.
- OpenAI is a leading artificial intelligence company responsible for developing models such as ChatGPT and DALL-E.
- Runway is a startup focusing on the development of AI tools for creating videos and animations.
- Pika Labs is a company that works on the integration of AI in the creative sphere and develops solutions for creating video content.
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Discussion of the topic – Artificial intelligence in Premiere Pro: revolutionizing the world of video editing
Adobe announced the introduction of AI tools in its video editor Premiere Pro. This will be a significant step in the process of creating videos, because artificial intelligence will take over many routine tasks, saving time and effort.
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Оксана
It's great that Adobe is moving with the times and bringing artificial intelligence to its popular video editor, Premiere Pro! 🎥 This will make it much easier to work on videos and open up new creative possibilities.
Франческо
I agree, it's a cool move! 💯 Especially interesting is the possibility to generate full-fledged videos only from text or image prompts. It will incredibly reduce the time to create content! 🚀
Марґарита
It's great that Adobe decided to join forces with other leading AI companies like OpenAI and Runway. 🤝 This will help get the best solutions for users.
Ганс
I like that Adobe is focusing on highly specialized AI models. 🧠 This will maximize their effectiveness in specific tasks related to video editing.
Валєра
Yeah, I see that they don't want to lag behind other players and lose customers. 📉 Implementation of AI is a good move to maintain competitiveness and attract new users.
Барбара
I wonder if it will be possible to highlight and remove people in videos using AI? 🙋♀️ That would be very convenient!
Грізний Грімм
This whole AI delusion is just nonsense! 😠 Nothing normal will come out of this mess. Soon they will spoil everything and spoil it with their shitty iron.
Ольга
Certainly, the introduction of AI in Premiere Pro is a big step forward. 🔥 But I'm a little worried, will there be copyright issues with AI generated videos? 🤔
Франческо
Olga, good remark! Probably, Adobe has already worked on this issue and found a solution. After all, otherwise they would not risk offering such functions. 👍
Ян
I'm fascinated by the idea of generating videos from just text or photos - it opens up endless creative possibilities! 🌈 For example, it will be possible to easily visualize concepts and ideas for presentations and videos.
Соня
I can't wait to be able to lengthen short frames in videos with AI. 🔄 No more failures during installation due to lack of material!
Юра
I think Adobe chose the right approach by focusing on highly specialized AI models. 🎯 So they will be able to offer unique features unavailable in other editors.
Ельжбета
It's great that Adobe is implementing AI! I heard about the Sora project and saw incredible videos generated by text requests. 🤩 This is simply a revolution in video creation!
Вільгельміна
The introduction of AI in Premiere Pro will finally allow you to realize the most daring creative ideas! 💡 It will be possible to add additional elements to the video or change existing ones based on your imagination. Perfectly! 🥳