Registration through social networks - improving the conversion of an OpenCart store up to 40%

Registration through social networks in OpenCart: Increase store conversion

Imagine that your online store on OpenCart offers convenient registration through social networks. 🌟 Just a couple of clicks - and the new client is ready to shop! Simple and fast registration increases conversion and improves user experience. Let's figure out how to achieve this.

Problems with registering in online stores

Many users encounter difficulties registering in online stores:

• 😞 Long forms with many fields
• 🤔 The need to come up with and remember a password
• 📧 Email confirmation and waiting for an email
• 🙅♂️ Reluctance to share personal data

Because of this, potential customers often leave without completing registration and purchase. The store loses sales and audience loyalty.

Advantages of registration through social networks

The introduction of authorization through popular social networks solves these problems:

1. 🚀 Fast and convenient. The user does not need to fill out a long form and confirm his email. All you have to do is select a social network and allow access.

2. 🔒 Security and privacy. The store receives only the necessary data, and the password remains protected.

3. 📈 Increase conversion. Simple registration reduces the bounce rate and increases the number of registered users.

4. 🎯 Additional marketing opportunities. Data from your social network profile allows you to personalize recommendations and newsletters.

Elbuz company offers professional services for implementing registration through social networks on the OpenCart platform. Our experts will set up the authorization module, integrate it with the store design and conduct testing. You will receive a reliable and convenient turnkey solution.

Examples of implementation of registration through social networks

Let's consider several successful cases of online stores that have implemented authorization through social networks:

1. 🛒 Boutique Étoile - French fashion store. After adding login buttons through Facebook and Instagram, the number of registrations increased by 30%.

2. 🎧 SoundMaster - German audio equipment store. Registration via Google and Twitter increased conversions by 20% and reduced cart abandonment.

3. 🍕 PizzaMania - Italian chain of pizzerias with delivery. Logging in via Facebook made it possible to collect data on customer preferences and make personalized offers. The average check increased by 15%.

Simplifying registration is one of the main ways to increase online store conversion. Authorization through social networks saves customers time and increases their loyalty.

Hannah Schmidt, marketer at Boutique Étoile

Stages of implementing registration through social networks

The Elbuz team is implementing the project on implementing authorization through social networks in 4 stages:

1. 📋 Analysis of the target audience and selection of suitable social networks
2. ⚙️ Setting up the authorization module and its integration with OpenCart
3. 🎨 Designing buttons and placing them on the website
4. 🧪 Testing functionality and collecting analytics

The project takes from 3 to 5 working days depending on the specifics of the store. You get a ready-made solution that attracts customers and increases sales.

Results of implementing registration through social networks

Online stores that offer login through social networks receive measurable benefits:

• 📈 Increase in conversion and number of registrations
• 🔄 Reduction in the number of unfinished orders
• 👥 Increase in subscriber and customer base
• 💰 Increasing the average check and repeat sales
• 😊 Improving user experience and loyalty

Integrating authorization through social networks - an effective tool for online development -business. It makes the registration process convenient and fast, which directly affects sales and customer attitudes.

Ready to implement social registration in your OpenCart store? 🚀 Contact us and we will implement a project to suit your needs! Increase your conversion and grow your business with Elbuz.

Creation and support of online stores - our professional development for successful online trading.