Elbuz CRM - Your reliable assistant in increasing customer loyalty
Increasing customer loyalty with Elbuz CRM
Imagine that your online store does not just sell products, but builds long-term relationships with each customer. This is exactly the approach to clients that Elbuz CRM provides - a relationship management system that helps increase loyalty through personalization of communications, audience segmentation, marketing automation and feedback analysis.
Problems of online store owners in working with customers
Many online stores face typical problems in working with customers:
- 🙁 Low percentage of repeat sales and customer loyalty
- 📉 Customer outflow to competitors due to lack of personal approach
- 🗑️ Ineffective mass mailings , which are perceived as spam
- 🤷 Difficulty in analyzing customer needs and behavior
- ⏰ Large amounts of time spent on manual processing of orders and requests
Without a systematic approach and automation of processes, it is impossible to build high-quality relationships with clients, take into account their individual preferences and provide the necessary information or service in a timely manner.
Research shows that attracting a new customer costs 5-10 times more than retaining an existing one. At the same time, an increase in loyalty by 5% can increase company profits by 25-95%.
This is why it is so important to use the capabilities of a CRM system to improve the level of service and personalize interactions with customers.
Advantages of Elbuz CRM for increasing customer loyalty
Elbuz CRM provides online stores with ample opportunities to improve the quality of service and customer relationships:
Personalization of communications
- 👤 Single customer profile with the entire history of orders, requests and preferences
- 💌 Personalized email and SMS mailings to based on behavior and interests
- 🎁 Individual special offers and loyalty programs for different segments
- 🗓️ Personal reminders about important dates and events of the client
Segmentation of the client base
- 🔎 Flexible filters for segmenting clients by dozens of parameters
- 🏷️ Automatic assignment of tags and categories based on customer behavior
- 📊 Ability to identify the most valuable and potential segments for development
- 🎯 Conducting targeted campaigns for specific customer groups
Marketing and sales automation
- 📈 Ready-made scripts to increase repeat sales and average check
- ⚙️ Sales funnel automation and touch chains at different stages
- 🤝 Systematic work with reviews, complaints and reasons for customer outflow
- 📞 Integration with telephony and instant messengers for omnichannel service
Analytics and feedback
- 📋 Detailed reports on the effectiveness of communications and loyalty programs
- 💰 Calculation of retention, average ticket, LTV and RFM segmentation
- 🗳️ Built-in widgets for surveys and customer feedback
- 🧠 Predictive churn analytics and recommendation algorithms
The Quansty Store company increased repeat sales by 30% and the average check by 15% after implementing personalized mailings and discounts in Elbuz CRM. And the Zweigle store increased loyalty by 2 times thanks to segmentation and predictive offers.
Why choose Elbuz CRM
Elbuz is not just a CRM, but a comprehensive ecosystem for automating marketing, sales and services on the Internet trade. The company has been developing its expertise in e-commerce since 2006 and offers advanced solutions to improve the efficiency of online business.
Key advantages of Elbuz CRM:
- 🚀 Quick launch in 5 days and convenient integration with the website, telephony, social networks, advertising services
- ☎️ Omnichannel communication platform with a single history and customer profiles, the ability to communicate across all channels
- 🎯 Powerful customer segmentation by hundreds of parameters, RFM analysis, cohort analysis, predictive analytics
- 💌 Multi-stage touch chains with customers, triggered mailings, automation of upsells and repeat sales
- 🤝 Built-in loyalty system, management of discounts, bonuses, gifts, certificates
- 📈 Visual reports and analysis of the effectiveness of sales, advertising, service quality in a single window
In addition, Elbuz has a team of implementation specialists, which will not only customize the system for your business processes, but also help you create an optimal communication strategy to increase customer loyalty.
How implementation takes place
The process of putting Elbuz CRM into operation includes 4 main stages:
- Analysis business processes and targets for sales, marketing and customer service, audit of current problems
- Drawing up an implementation project with individual settings, integrations and automation of work scenarios
- Testing and launch of CRM, employee training, import of customer database and order history
- Regular support and consulting on developing customer relationships, development of communications strategy
As a result of the implementation of Elbuz CRM, online stores receive a powerful tool for increasing repeat sales by personalizing offers, increasing customer loyalty and engagement. According to the statistics of our projects, conversion to repeat orders increases by 35%, the one-time average bill increases by 20%, and the number of positive reviews increases by 2-3 times.
Do you also want to build a systematic work with clients and increase the efficiency of online sales? Start using CRM for online store from Elbuz today to get measurable loyalty results.
