2024-02-01
176
1 minutes.


TikTok is growing faster, but YouTube and Facebook still dominate

More than a third of adults use a short-video app, according to the Pew Research Center.

Short-form video app popular among adults

YouTube and Facebook maintain their leadership status

New Pew Research Center survey finds , more than a third of American adults use TikTok, making the short-form video app one of the most popular social platforms. However, YouTube and Facebook, which remain the leading platforms, show stability in their leadership status.

TikTok is growing faster but YouTube and Facebook still dominate

YouTube and Facebook are popular among different age groups

YouTube and Facebook, according to the survey remain popular mainly in all age groups. For example, for people aged 18 to 29, YouTube is a particularly popular platform, used by 93% of those surveyed. At the same time, the video platform attracts the attention of 60% of Americans aged 65 and older.

TikTok is growing faster but YouTube and Facebook still dominate

Instagram and other social platforms

Instagram ranks third in overall popularity among adults Americans, with 47% of users. In addition, the survey revealed the growth in popularity of TikTok, which rose 12 positions at once, becoming the third most popular social application. The list also includes Pinterest (35%), LinkedIn (30%), WhatsApp (29%) and Snapchat (27%).

TikTok is growing faster but YouTube and Facebook still dominate

Demographic differences

Survey finds Instagram and Snapchat are popular among young users under 29 years, while LinkedIn and Facebook have high popularity among the 40-49 age group. It is also noted that TikTok is especially popular among Spanish-speaking users, and LinkedIn attracts users with high levels of education and income.

Source: Engadget

Answers to questions

Which app is used by more than a third of adults?

More than a third of adults use the TikTok app to watch short videos.

Which app has the fastest growth?

TikTok has seen the fastest growth among social platforms.

Which social networks were the most popular among respondents?

According to the survey, most respondents used YouTube and Facebook, as well as TikTok, Instagram, Pinterest, LinkedIn, WhatsApp and Snapchat.

Additional information

  • YouTube is a popular viewing and sharing platform video content.
  • Facebook is a large social network that provides the opportunity to communicate and share content with your friends.
  • TikTok is an application for creating and viewing short videos.
  • Instagram is a platform for sharing photos and videos among users.
  • Pinterest is a social network for searching and saving visual bookmarks or “pins”.

Links


Copywriter Elbuz
Brief description
Pew Research Center researchers found that more than a third of adults use the TikTok app to watch short videos. Despite the fastest growth, YouTube and Facebook remain the leaders.
Article Target
Inform and attract attention to the growth of TikTok
Style
Informational
Target audience
American adults interested in social media


Contents:



Save a link to this article

Discussion of the topic – TikTok is growing faster, but YouTube and Facebook still dominate


Pew Research Center researchers found that more than a third of adults use the TikTok app to watch short videos. Despite the fastest growth, YouTube and Facebook remain the leaders.


There are no reviews for this product.


Captcha


Next